Assistant Brand Manager – Publishing
If you’re passionate about analysing consumer insights to create compelling campaigns, then read on.
THE OPPORTUNITY:
Are you an enthusiastic and driven junior marketer looking to develop your career in Marketing for a leading NZ media company? If you’re passionate about analysing consumer insights to create compelling campaigns, then read on.
We have an exciting opportunity for you here at NZME to join our Marketing team as an Assistant Brand Manager. In this role, you will be responsible for providing primary marketing services and support to the wider Publishing and Audio Marketing team, working across some of NZ's most-loved brands such as the Business Desk, Gold Sport and rural brands such as Hokonui and The Country.
KEY RESPONSIBILITIES:
Marketing and brand activity:
- Collaborate across teams to deliver creative, insight-driven briefs and campaigns that reflect brand values and continuously improve through performance analysis.
- Maintain systems that ensure timely access to accurate marketing collateral across NZME markets, while monitoring usage for consistency.
- Communicate updates to brand materials and guidelines across business units, and track metrics and stakeholder collaboration.
Communication, relationship and stakeholder management:
- Build strong, mutually beneficial relationships through effective conflict resolution, timely stakeholder engagement, and follow approval processes that support brand alignment and business priorities.
Strategy, planning, reporting and financial management:
- Collaborate with content and product leads to create audience-informed brand experiences using insights and market trends.
- Monitor campaign effectiveness through tracking and post-analysis, while managing workload and stakeholder expectations.
ABOUT YOU:
- At least 1-2 years’ experience in a similar role.
- A tertiary qualification in marketing, communications or similar (highly beneficial but not essential).
- Good copywriting skills and attention to detail.
- A flair for creativity and conceptual thinking, bonus points for design knowledge!
- Excellent communication and stakeholder skills, confident collaborating with everyone from creatives to content editors.
- Superb organisation skills. Multi-tasking and juggling multiple campaigns and projects simultaneously is essential.
- An audience-first mindset, with a willingness to explore data and trends to guide decisions.
- Adaptability to new platforms and technologies (including A.I tools), and the drive to continue growing in your career.
WHAT'S ON OFFER:
In return, we offer a culture second to none. We tell it like it is, challenge the status quo, dare to try, back ourselves and have fun. You’ll be joining a company that is vibrant, energetic and encourages you to be your very best.
Your workplace will be in central Auckland in a modern well-equipped office that boasts radio studios, newsroom hubs, multiple breakout areas and our popular iHeart Lounge that hosts a variety of internal events. You’ll have access to a range of discounted products and services, development opportunities and be a key member of a high performing marketing and comms team.
Sound like your next career move? Then apply now with your CV and cover letter!
All applicants will be asked about their working rights in New Zealand. Eg. Citizen, resident, visa, no visa etc.
- Team
- Marketing
- Locations
- Auckland Central
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